Cindy Sherman: Fashion

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Episode #143: Commissioned by French Vogue to create a fashion editorial featuring clothes from the Spanish design house Balenciaga, artist Cindy Sherman discusses the first time she used a digital camera to make pictures, ultimately creating different versions of images for the magazine and for herself.

In self-reflexive photographs and films, Cindy Sherman invents myriad guises, metamorphosing from Hollywood starlet to clown to society matron. Often with the simplest of means—a camera, a wig, makeup, an outfit—Sherman fashions ambiguous but memorable characters that suggest complex lives lived out of frame. Shermans investigations have a compelling relationship to public images, from kitsch (film stills and centerfolds) to art history (Old Masters and Surrealism) to green-screen technology and the latest advances in digital photography.

Cindy Sherman is featured in the Season 5 (2009) episode Transformation of the Art in the Twenty-First Century television series on PBS. Watch full episodes online for free via PBS Video or Hulu, as a paid download via iTunes (link opens application), or as part of a Netflix streaming subscription.

CREDITS | Producer: Ian Forster, Wesley Miller & Nick Ravich. Interview: Susan Sollins. Camera: Joel Shapiro. Sound: Roger Phenix. Editor: Joaquin Perez. Artwork Courtesy: Cindy Sherman. Video: © 2011, Art21, Inc. All rights reserved.

Contributor
Jonathan Munar is the Director of Digital Media and Strategy at ART21, overseeing the organization's overall digital, Web, and social media presences. He edits and contributes to the Magazine's "Art 2.1" column.

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